Reinforcing their commitment to promoting sustainably produced cotton, Better Cotton and Cotton Australia have renewed their strategic partnership until 2027. This agreement ensures continued collaboration and alignment between the two organizations.
Cotton Australia's ‘my Best Management Practice’ (myBMP) Standard has been recognized as equivalent to the Better Cotton Standard System (BCSS), since 2014, allowing Australian farmers to market their cotton as ‘Better Cotton’ globally. In the 2023/24 season, Australian farmers produced over 400,000 metric tons of Better Cotton, representing 40 per cent of the nation's total cotton output.
A significant contributor to the economy, the Australian cotton industry employs over 10,000 people and generating more than AU$3.5 billion annually in export revenue.
Cotton Australia has successfully aligned its myBMP Standard with Better Cotton's updated Principles & Criteria (P&C) v.3.0. The revised myBMP Standard will be fully implemented by the 2025/26 cotton season.
Better Cotton requires regular reassessment and realignment of partner standards to maintain equivalence with the BCSS. This ensures that both standards evolve to support farmers in meeting the increasing market demand for sustainable cotton.