Intertextile, China's premier fabrics trade show, is set to return on March 6-8 at Shanghai's National Exhibition and Convention Centre, marking a significant revival in the wake of China's abandonment of its zero-Covid policy, which previously restricted access for foreign visitors. With over 3,000 exhibitors from both China and abroad, spanning across a sprawling 190,000 square metre exhibition space, the event promises a comprehensive showcase of the latest textile innovations.
Jointly organized by Messe Frankfurt, the China Textile Information Centre, and CCPIT-Tex, Intertextile will run concurrently with Intertextile Shanghai Home, focusing on home decoration fabrics, and the Yarn Expo show. Against the backdrop of a global trade fair industry emerging from disruption, Intertextile seeks to capitalize on China's robust domestic demand, particularly amidst a slowdown in apparel exports to key markets like the USA and Europe in 2023.
Highlighting China's resilient textile and apparel markets, organizers anticipate a surge in apparel exports in 2024, projecting a positive impact on global economic growth. Noteworthy exhibitors such as Eastman, Erteks, Fidlock, Grassim, Liberty Fabric, and Yifang Textile are poised to unveil a plethora of new products tailored to Asian producers and brands, with sustainability taking center stage at the All About Sustainability section.
Additionally, specialized sections like Beyond Denim, the Accessories Zone, the Functional Lab, and the Premium Wool Zone will cater to diverse industry segments, while the SalonEurope segment will spotlight premium European fabrics. Meanwhile, the Verve for Design section will showcase textile design prowess from local, European, and Australian companies.
The upcoming edition coincides with China's trial of a visa-free entry policy, aimed at visitors from select European countries and Malaysia, providing a strategic opportunity for Intertextile to attract European buyers. With an array of innovative products and a conducive policy environment, Intertextile stands poised to reaffirm its status as a pivotal platform for the global textile industry.
