Li & Fung Limited has announced a new licensing partnership with contemporary brand Sanctuary to produce and distribute a premium women’s denim line. The collection, debuting in February 2025, will be available at specialty retailers, department stores, and online at sanctuaryclothing.com. It will also be distributed nationwide through wholesale channels.
Sanctuary’s new denim range will reflect its commitment to sustainability, using responsibly sourced cotton, recycled materials, and eco-friendly washes. The collection will offer a variety of fits and styles, including skinny, crop, straight, bootcut, and wide-leg jeans, alongside denim shorts, skirts, and jackets in various washes.
Deb Polanco, Co-Founder and Chief Creative Officer at Sanctuary, expressed excitement about expanding the brand’s denim line, emphasizing their dedication to quality and fit. Li & Fung, known for its expertise in supply chain solutions, will leverage its global capabilities to support the expansion.
David Miller, Executive Vice President of Li & Fung, highlighted the company’s expertise in denim, noting that the partnership will bring Sanctuary’s craftsmanship and eco-conscious approach to a broader audience. Retailers interested in carrying the collection can contact Li & Fung for wholesale opportunities.