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Madewell to launch second collaborative collection with Kaihara

  

An American fashion brand, Madewell plans to launch its second collaborative collection with renowned Japanese mill Kaihara.

Inspired by 130 years of the mill’s expertise in the denim industry, the women’s collection incorporates artfully faded washes and heritage details with versatile silhouettes.

Offering an improved version of Madewell’s bestselling overalls-The Oversized Carpenter Overalls, the range offersa relaxed fits and other workwear details like knee patches, cuffable raw hems, a hammer loop and slanted front pockets.

The Rail Straight Jean in the collection has elongated straight legs andfeatures smoothing Magic Pockets in the front. On the other hand, the Super Wide Leg jean is inspired by the ’90s-wide-leg style with cuffed hems. The third, full-length Low-Slung Baggy jean- is worn low with wide legs and raw hems. The collection is currently being sold for $188-$288.

Mary Pierson, SVP-Denim Design, Madewell, says, the jeans in the collection have a strong sense of heritage yet are also very relevant to modern fashion.

Madewell launched its first collection with Kaihara in February this year. The four-piece range included classic workwear staples like a chore jacket and button-down shirt.

 
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