The 21st edition of MarediModa, the premier trade show for the beachwear, lingerie, and athleisure sectors, will take place from November 7 to 9 at the Palais des Festivals in Cannes. This year's event promises to be bigger and better than ever, with a growth in the number of exhibitors, product offerings, and the outsourcing area, along with a busier schedule of events.

MarediModa's tried-and-true format provides visitors with access to every aspect of the supply chain, from superior European fabrics and accessories to quality outsourcing, design studios, labeling, and packaging.

Emphasis on Traceability, Outsourcing, and Sustainability

MarediModa's President, Claudio Taiana, emphasizes the significance of their commitment to traceability, which has safeguarded the brand and the companies that present their collections. The event maintains its reputation for showcasing the premium segment of the industry.

MarediModa also collaborates with The LYCRA Company to showcase the European premiere of two new fibers, LYCRA® ADAPTIV BLACK and LYCRA® ADAPTIV XTRA LIFE. These fibers combine the benefits of the original LYCRA fiber with additional branded technologies for an enhanced wear experience, with a focus on sustainability.

Trends 2025 and Beyond

The Summer 2025 trends, presented by David Shah and The View Team, are marked by the keyword "Boost." Five dynamic and creative themes will shape the upcoming collections: Exuberant, Conscious, At ease, Magical, and Transformed. Visitors will have exclusive access to the TREND BOOK 2025 and trend presentation video.