Following a presentation on the clothing and textile sector in Morocco at the Apparel Sourcing last month, a partnership agreement has been signed by Messe Frankfurt France and the Moroccan Association for the Textile and Clothing Industries (AMITH).
The presentation entitled ‘The clothing and textile sector in Morocco: performance, strategies, outlook’ provided an overview of the domestic industry and its potential for future growth, aimed at production managers attending the leading trade fair for sourcing finished products in clothing and fashion accessories. The eighth largest supplier of clothing and textiles to the European Union in 2015 with exports worth EUR 2.54 thousand million, 2.3 billion of which comes from clothing, the clothing and textile industry of Morocco is said to be a key sector for socio-economic equilibrium.
Despite sluggish European economic climate, the Moroccan clothing and textiles industry is not merely holding its ground but has been back on track for growth for the last three years. In the first half of this year, Morocco’s exports to Europe jumped by 8 per cent. The country owes these excellent results to other European producers (Turkey, Tunisia) that has helped the country to rally the sector, setting clear and ambitious strategic objectives with the support of government bodies.
