A well-known Italian brand specializing in seamless underwear and apparel, Pompea has unveiled a new environmentally conscious collection featuring Q-Cycle yarn.

Produced by Fulgar, this collection was launched with a pop-up store within MAUA, an electric bicycle shop dedicated to green mobility, located in Milan. The pop-up shop will be held from March 24-30, 2025 at Corso Garibaldi.

Established in 1996 in Medole, Mantua, Pompea quickly rose to prominence within the Italian and international hosiery and underwear sectors. The brand earned recognition for its extensive product line and groundbreaking seamless technology, which continues to define its underwear offerings. The brand's iconic slogan, ‘It doesn't tear, it doesn't tighten, it doesn't stress,’ emphasizes its focus on comfort and durability.

Pompea's success is rooted in its continuous investment in textile innovation, meticulous stylistic research, and collaborations with certified international suppliers. These efforts have yielded a diverse product range catering to a wide customer demographic.

Following its acquisition by Fulgar, a leading Italian manufacturer in the man-made fiber market, the company underwent a rebranding in 2019. This strategic move aimed to revitalize Pompea's presence in the European market while preserving its Italian heritage. With a strong emphasis on sustainable fashion and evolving consumer preferences, Pompea is positioning itself as a leader in trendy, eco-friendly comfortwear.