The next edition of the Transformers Denim Summit, which will be held in Amsterdam on October 23 and New York on November 27, will focus on innovation. The conference, launched by Andrew Olah, a denim industry veteran, will welcome speakers from a slate of companies that includes Lenzing Fibers, VF Group and Indigo Mill Designs.
The summit will focus on how those companies that survive adapt to new circumstances, create new workflows and influence those around them—all while sticking to their ideals.
Olah has characterised the rate of change in the denim market as sluggish. The show, since its inception around a decade ago, has evolved greatly. Earlier there were green rooms and segments at shows, which although a marketing ploy, was adopted y all companies.
