With less than two months to go before the largest home textiles sourcing event in Asia – Intertextile Shanghai Home Textiles – a number of leading suppliers from around the world are gearing up to showcase their latest products. The four-day show, which will unfold from August 23-26, is one of the region’s most significant events that connects the entire home furnishings industry. This full spectrum of home textile products and accessories is provided by top manufacturers from Mainland China, as well as Asian and European countries.
Statistics indicate Indian textile exports to Latin America in the last fiscal were higher than India’s exports to a lot of other countries such as Canada, Russia and With increasingly high quality and competitive prices, Chinese home textile products are gaining in traction, while the government’s 13th Five-Year Plan encourages the industry to upgrade by incorporating more innovative ideas and advanced technology. What’s more, Chinese suppliers are no longer limited to resellers or agents of foreign brands but are capable of producing high-end products and developing their own brands. Huatex International for example is one of the exhibitors. With experience in jacquard for over 13 years, it established its own brand Texdream in 2015 to provide quality woven fabrics. Hangzhou Aico Home Textile is another well-known brand in China that will present high-end home textile products like curtains, bedding and other decorative fabrics at the August show.
A line up of new launches
Amongst the Chinese exhibitors, there is no lack of companies equipped with both sophisticated design and production ability. Yuanzhicheng Home Textile has been cooperating with a famous Italian design company, Arte Tessile, to get new product design ideas for hotel and residential usage. Meanwhile, advanced and professional jacquard design software is used to improve the product development process. They have also developed widespread sales network and worked closely with several international hotel brands including InterContinental, Starwood, Shangri-La, Hilton, Hyatt, Marriott, Accor and more.
Zhejiang Maya Fabrics focuses on designing fabrics for high-end interior design and home furnishing industries. Their products are supplied to over 200 fabrics distributors, furniture manufacturers, design firms and hotel groups in 25 countries. In addition, they have been partnering with Art Institute of China and various Italian designers to incorporate the latest technology and innovative elements into their designs to keep up with the changing trends.
Apart from regular exhibitors, some new companies will catch buyers’ attention this year. Being the sole Asian distributor of leading British bedding brands such as Common Living, Harlequin, Morris, Sanderson and Scion, Qingdao Mirtos Textiles will also participate for the first time. Equipped with own design studio, they will be showcasing mid-range to high-end bedding products and accessories with stylish design and competitive price.
Global presence
To satisfy buyers with various sourcing needs, the show will also feature universal big names from different sectors. German brand JAB Anstoetz will be providing a series of delicate appliques to household textile decoration products, while UK’s Prestigious will offer a diverse range of fabrics for drapes and upholstery, wall coverings and home décor accessories. Some other leading suppliers also include DDécor, and Advansa Marketing, the leading German supplier of polyester fibres. Apart from fabrics and finished product suppliers, non-textiles suppliers like Somfy are also not to be missed. The Somfy Group from France excels at designing and producing automated controls for doors, windows and other building openings. Its Chinese subsidiary will make its debut in the show, presenting their world-class sun protection systems.
Andrew Martin International Interior Design Award
In addition to a sourcing platform, Intertextile Shanghai Home Textiles aims to bring more inspiration to the industry. This year, the show will feature the Andrew Martin International Interior Design Award, for the first time, which includes a forum where leading players from the interior design, architectural design, apparel design and art sectors will share their insights on the transformation of design in the new information era. This widely recognised annual award is organised by the well-known interior design house, Andrew Martin International since it was introduced to China in 2006. There will also be a Transborder Home Art exhibition, which enables new home living styles to be illustrated in the form of furniture and installation art.