Record growth in attendance and exhibitors
The Vietnam International Trade Fair for Apparel, Textiles, and Textile Technologies (VIATT) 2025 concluded successfully, further solidifying its role as a key trade platform for the global textile industry. The second edition, held from 26-28 February 2025, saw over 19,000 visits, reflecting a 10 per cent rise from 2024, with attendees from 70 countries and regions. Additionally, the exhibitor count grew to 463 from 24 countries, marking a nearly 13 per cent increase. The fair introduced new zones and a pavilion, emphasizing Vietnam’s advancement in textile innovation and sustainability.
Hosted by Vietnam’s Ministry of Industry and Trade (MOIT), the event reinforced Vietnam’s strong presence in the global textile sector. Deputy Minister Phan Thi Thang highlighted the industry’s key role in exports, contributing 12-16 per cent of Vietnam’s total turnover. She noted that Vietnam’s 17 free trade agreements (FTAs) are expected to drive textile exports to $48 billion by 2025. Wilmet Shea, General Manager of Messe Frankfurt (HK) Ltd, praised the show’s success, especially with the introduction of the European Zone and India Pavilion, which enhanced international collaboration and business opportunities.
Showcasing innovation and sustainability
VIATT 2025 placed a strong focus on sustainability and technology, aligning with global trends. The new Innovation and Digital Solutions Zone and Econogy Hub emerged as key highlights, displaying cutting-edge advancements in eco-friendly textiles. Exhibitors in the Econogy Hub reported increased interest in recycled fibres and sustainable materials, particularly from Japan and Europe.
The European Zone showcased high-quality textiles from France, Portugal, and the UK, highlighting premium craftsmanship and sustainable production. Daniel Connolly of the UK Fashion and Textile Association (UKFT) underscored Vietnam’s rapid consumer growth and technological investments, citing the UK-Vietnam free trade agreement as a driving force for stronger business ties.
Exhibitors praised the fair’s ability to attract serious buyers. Representatives from China’s Shaoxing Sunsmile Textile Co Ltd and Vietnam’s Muye Home Fashion noted the high-quality visitors and growing demand in Southeast Asia. Meanwhile, US-based Inkcups introduced its sustainable tagless printing technology, attracting strong interest from various sectors.
Global buyers and industry insights
The fair drew nine buyer delegations from Europe, the US, and Asia, with VIP buyers from major brands like Adidas, Nike, IKEA, and ZARA. Buyers highlighted the show’s diverse sourcing options, with strong interest in eco-friendly materials and high-quality textiles.
Alongside business transactions, VIATT 2025 hosted 11 seminars and panel discussions, covering design trends, business strategies, and technological innovations. Key events included the Interior Design Roundtable on sustainable smart textiles and the Vietnam Investment Summit, fostering trade between China and Vietnam. A seminar on sustainable fashion, led by Redress, featured insights from enterprises like ECOSOI and Passi, emphasizing eco-conscious production.
Fashion shows and parades from Vietnamese, Thai, Taiwanese, and French designers showcased sustainable and functional fashion. Hands-on workshops, including macrame weaving, engaged attendees, reinforcing the fair’s role as a hub for creativity and knowledge-sharing.
Speakers at the event echoed the industry’s shift towards sustainability and digital transformation. Ngoc Thu Le of Redress highlighted the need to educate consumers on sustainable fashion, while Calvin Wong of AiDLab noted strong interest in AI-driven textile inspection solutions. With growing participation and a forward-looking approach, VIATT continues to strengthen Vietnam’s position as a global textile powerhouse.
