As a category that dominates and dictates mass market aesthetics, streetwear is an everyday style that appeals to people of all ages and not just the millennials. As fashion that is considered to have emerged from studios but from the grassroots and street level, the global streetwear market size was valued at $173399.5 million in 2021 and is expected to expand at a CAGR of 1.82 per cent during the forecast period, reaching $193217.4 million by 2027.
In the post-pandemic return to normalcy, street style offers a lot of twists of trends on the runway, as people are finally out and about with a vengeance this winter. Oversized outerwear, pleated skirts and balloon cargo pants are the winter streetwear trends to watch out for this year.
Top six winter 2022 trends
Edited recently outlined six top trends that are dominating 2022 winter wear. Firstly, the cargo pant trend is flying off shop shelves and retailers are now concentrating on topping up their existing best-sellers styles including parachute shapes and earthy tones. Motel’s chute parachute trousers and Jaded London’s tech cargo are ruling the roost. The mass market saw an increase of 198 per cent in womenswear and 98 per cent in menswear YoY. While Gen Z’s focussed on the parachute shape as a key item in womenswear, male customers bought into more classic outdoor utility styles, with 75% of sales made up of black, green, brown and grey.
The Y2K’s influence on streetwear has propelled moto jackets and maxi skirts into the top investment areas for 2023. Denim has emerged as a key fabric across versatile styles which is also trending in streetwear fashion. Maxi skirts follows second in line in new shapes as long skirts comprised 29 per cent of skirt arrivals in the mass market, with Annie’s collaboration with Levi’s, becoming a front-row favourite at fashion week which saw the £245 denim skirt sell out. In the luxury sector, Rick Owens and ACNE Studios led the top moving styles, seeing the first majority sell-outs of jersey, split hem and metallic iterations of the trend.
Trending in the third position were moto jackets which climbed 74 per cent YoY in Fall 2022 and the newly released PALACE x Gucci leather jacket trouser that has dominated social feeds has only fortified the trend’s return next year. The fourth fashion trend for winter 2022-23 is varsity bomber jackets with collegiate graphics and updating sweats and T-shirts with varsity lettering and numbers. And with FIFA World Cup hysteria high on the trending segment, football jerseys of different countries have entered big-time into fashion assortments in 2022. Oversized shapes, retro styling and logo-heavy styles have seen the biggest success this year.
Fifth are the football jersey entered fashion assortments in 2022 amid World Cup hysteria. Oversized shapes, retro styling and logo-heavy styles have seen the biggest success this year.
And lastly, fuzzy fleece is back as tailored silhouettes and fuzzy textures in garments and fuzzy accessories and functional details like zips and patch pockets are supplementing high fashion garments
Although strong tailoring has always been a staple of runway fashion weeks this winter’s offerings have taken sleek tailoring to a more dramatic level with bigger silhouettes and exaggerated frames. This winter people are out and about like never before in the post-pandemic era and streetwear brands are hoping to make high profit in their stride.
