The 12th edition of Shenzhen International Brand Underwear Fair (SIUF) would be held in Shenzhen, Southern China from April 19 to 21. Organized by Shenzhen Shengshi Jiuzhou Exhibition and owned by Tarsus Group, the joint trade fair SIUF, also named as China (Shenzhen) International Brand Underwear Fair & Shenzhen International Underwear OEM/Materials and Fabrics Fair has made its way to become the most influential fair in Asia.
The 2017 show will be on track to be the largest edition yet. The focus will continue to be on offering the whole supply & distribution chain of intimate apparel industry including fabrics, accessories, brands, production and solutions for intimates, swimwear, sportswear and lounge wear. Featuring 825 exhibitors and 105,600 industry visitors from 27 countries in 2016, SIUF is an important industry resource for intimate apparel professionals, distributors and retailers, suppliers, brand owners and designers of lingerie industry. Covering over 73,000sq. m. the show will be heavily supported and endorsed by official bodies: China Knitting Industrial Association, Guangdong Province Textiles Association, Shenzhen Underwear Association, HKIAIA and Taiwan Textile Federation.
Adapting the show's content to consumer trends, the 2017's edition will offer a package of activities in its three-day run, comprising distributor awards, brand awards, design contests, trend forums, brand fashion shows and the ultimate Super-model Talent Show. Covering over 650 brands, many with enlarged and upgraded booths, there will be more product launch and trends on display than ever before. Exhibitors include: Invista, Lenzing, Taubert, Muehlmeier, Penn Textile Solution, Pressless, Creora, Asahi Kasei, Toyobo, Eurojersey, Bemis Hong Kong, Bluesign as suppliers and as brand owners.