The Hong Kong Trade Development Council (HKTDC) highlighted four rising Hong Kong-based designer labels. They presented their brands and launched their Autumn/Winter 2018 collections at London Fashion Week’s Designer showrooms at The Store Studios.
The HKTDC organised the Fashion Hong Kong Fashion Presentation and Cocktail Reception at London’s Somerset House, which attracted more than 600 buyers, media representatives and fashion experts, fostering the exchange between the UK and Hong Kong fashion industry players. Several celebrities and fashionistas were among the attendees, including Mathew Anderson, CEO of British designer label Jenny Packham.
The Hong Kong fashion design line-up in London were: Yi Chan and Lary Cheung, Vickie Au, Dora Chu and Glori Tsui. The 4 participating brands have their own unique character and the diverse mix has illustrated the wide variety of Hong Kong fashion.
Fashion Hong Kong has actively participated in international fashion weeks to showcase Hong Kong’s diversified designs. Fashion Hong Kong even hosted the Fashion Presentation and Cocktail Reception at Somerset House in London. Fashion Hong Kong is a series of international promotional events organised by the Hong Kong Trade Development Council (HKTDC) to globally promote Hong Kong fashion designers and labels.