Moda x Pure, the highly anticipated fashion destination at Spring Fair, is making its debut next week, from 2-5 February at Birmingham’s NEC. This exciting new event will showcase a diverse range of both new and returning brands across four key fashion destinations: Womenswear, Clothing & Footwear, Fashion Accessories, and Jewellery & Watch.
The Womenswear and Clothing & Footwear destinations will feature fresh brands such as Angeleye, City Goddess, Luxtyle, and Trixxi, a Los Angeles-based brand offering creative and stylish dresses. Premium occasionwear brand Liberosis Paris will also make its debut, along with AX Paris, known for classic silhouettes and bold colors. Nova of London will present a wide collection of women's dresses, skirts, tops, and coats, while Urban Bliss will showcase its sustainable and versatile fashion.
Footwear collections will include MooChuu, a UK-based brand specializing in environmentally friendly and customizable shoes, and Nina Atelier, a Turkish artisan designer known for their comfortable and premium leather footwear. Returning favorites, including Yumi, Finding Friday, and Pistachio, will also be featured at the show.
The Fashion Accessories destination will offer luxury items such as leather handbags, scarves, and socks. Brands like Kris-Ana and Mopak will highlight innovative and stylish accessories, with Miss Sparrow offering unique bamboo socks. Powder will return with glamorous scarves, cover-ups, and pyjamas.
In the Jewellery & Watch sector, expect to find unique pieces from Zsiska, Sea Gems, Scream Pretty, and many others, offering a blend of classic and contemporary designs.
A highlight of the event will be the New Business Pavilion, where emerging designers can showcase their latest collections, providing buyers with the opportunity to discover fresh talent.
Soraya Gadelrab, Event Director at Spring Fair, says, "Moda x Pure offers an inspiring mix of established brands and exciting newcomers, elevating the fashion offering at Spring Fair. We’re excited to deliver a dynamic experience, allowing visitors to explore trends and connect with the industry."
