ISPO Munich will be held from January 28 to 31, 2018. More than 2,700 exhibitors will present latest trends and innovations in the sports business. There is 15 per cent more requests for spaces in comparison to last year’s event. Under the umbrella of snow sports, manufacturers will present the whole winter sports product spectrum: from skiing, free skiing and snowboarding, to snowshoeing, cross-country skiing and tobogganing. The event will once again showcase the variety of winter sports.
To accommodate increased interest, the hall layout has been expanded in reflection of current trends in the sports business. Visitors will find everything relating to trends in hardware, clothing and accessories in the snow sports segment. An outdoor area is being launched. Visitors will find trends and new innovations in mountain climbing, climbing, ice climbing, bouldering, trail running, camping and water sports.
In 2017, the trade fair featured some trends that will be present in the industry in the future – like virtual reality glasses for the emotional buying experience or sports devices that can be controlled via apps. In 2018, industry representatives will once again exhibit what they will be offering customers and athletes in the future. Digital concepts will be displayed--RFID in functional clothing, wi-fi and wearables, and smart products to support sports activities.
