Denim Days will be held in the US, September 29 to October 1. This is an offshoot of the festival in Amsterdam that has catered to denim obsessives—makers, wearers, designers, buyers, lovers and geeks—for the past three years. Brands, designers and denim mills will present interactive displays and workshops and in-store events. There will be a vintage denim market, parties and panels — all geared to grant consumers access to their denim heroes and heritage brands. A one-day street festival will have food, live entertainment and more.
Like Amsterdam’s Denim Days, New York’s turn is an incredible platform to show the value of Tencel branded Lyocell fibers in denim. Visitors can hear some of the world’s denim masters including the godfather of denim, Adriano Goldschmied; Diesel USA CEO Stefano Rosso; Scott Morrison, Founder of 3×1, Paper Denim Cloth and Earnest Sewn; Stefan Siegel, Founder and CEO of Not Just a Label; and Sanjeev Bahl, Founder and owner of garment factory and laundry of the future Saitex. Denim Days is an event where people can learn all about jeans and talk to the artisans and brand people.