In recent years, Bangladesh has experienced a remarkable surge in its apparel exports to the European Union (EU), securing a considerable 22.20% market share in 2022. 

This marks a notable increase from 19.80% in the previous year, signifying a significant milestone as Bangladesh overtakes China to become the foremost EU apparel exporter. During the year 2022, Bangladesh accomplished apparel exports worth $22.89 billion to the EU, outpacing China whose exports amounted to $30.15 billion. 

This showcases a remarkable year-on-year expansion of 35.69% for Bangladesh, juxtaposed with China's growth of 17.01%. Faruque Hassan, the president of BGMEA, attributes Bangladesh's robust growth in apparel exports to the EU to a variety of factors, including

Product Diversification: Bangladesh has made impressive strides in diversifying its product range, notably excelling in the creation of high-end and sophisticated items. 

Market Expansion: The country has effectively broadened its market reach, witnessing substantial growth in imports from countries such as Hungary, Cyprus, Malta, Slovenia, Poland, and Denmark over the past five years. 

Competitive Pricing: Bangladesh's apparel manufacturers have made substantial investments in their supply chains, resulting in reduced production costs and enhanced competitiveness in the global apparel industry. 

With a strong sense of optimism, the BGMEA president foresees Bangladesh's continuous expansion in apparel exports to the EU in the years ahead. He envisions Bangladesh eventually becoming the premier sourcing destination for EU apparel, both in terms of value and significance.