Denim Premiere Vision will return to Milan, Italy, for its 35th edition on 21 and 22 May, showcasing the autumn-winter 2026-2027 denim collections of over 80 exhibitors. Organised by GL events fashion division and under the patronage of the city of Milan, the event will bring together exhibitors from Italy, Turkiye, Morocco, Japan, China, France and the United States.

Florence Rousson, Chairwoman of the Executive Board of Premiere Vision and CEO of The Creative Pole, said the event offers the denim industry a dynamic platform for innovation, creativity and business opportunities. This year’s event features eight dedicated sectors fabrics, manufacturing, accessories, yarns, promotion, technologies, laundry and fibres. The Hybrid Denim forum will highlight the fusion of materials, techniques and cultures, with special projects from designer Aurelia LeBlanc and a sustainable collaboration between Kelly Konings and denim mill Gommatex.

The Project Tomorrow initiative will nurture emerging talents from fashion, design and art schools worldwide. Meanwhile, the Denim Fashion District will showcase capsule collections from brands such as Fade Out Label, Stripes Off Road, Daily Blue by Adriano Goldschmied and others.

Four keynote sessions are scheduled, including talks by Anne Oudard, Ani Wells, Kelly Konings and Amy Leverton, offering insights into upcoming denim trends and innovations.

A special tribute will honour Luigi Martelli, the late pioneer who revolutionised denim finishing. Curated by Fabio Adami Dalla Val and OPAA, with contributions from Adriano Goldschmied and Giovanni Petrin, the tribute will feature rare archival pieces from the Museo del Denim, celebrating Martelli’s profound legacy in shaping the modern denim industry.