HGH India 2018, India’s largest trade-show for home textiles, home décor, houseware and gifts – designed exclusively for the professional and trade visitors – presented latest trends in home fashion and lifestyle in Mumbai. Conceptualised and implemented by the internationally renowned design office Sahm + Permantier, the trends, under the title ‘Transition’,reflect the influence of social, lifestyle and technological changes in the Indian home products market in 2018 – 19.
The trends are derived from intense research on colours, materials and patterns as well as on changing consumer values, lifestyle, evolving technology and attitudes. These help manufacturers, brands, retailers and professionals in home business to connect their products and innovations to the aspirational Indian consumers. The Four Trends for 2018-19 are: So Funky at Home, Soft shades of Nature, Collector's Chamber, Smart Bohemians
The trends forecasted in ‘Transition’ are also compiled in a trend book. They will be physically manifested at a generously dimensioned special area in HGH India 2018 named the Trends Pavilion in Hall 1. The pavilion will have applicable designs and colours which can be replicated. The innovative and fashionable styles, textures and products used in the trends pavilion are sourced from exhibitors, who will showcase their products at the trade show, emphasising the utilitarian objective of the showcased trends.
HGH India 2018 is India’s largest trade show for home textiles, home décor, houseware and gifts. The next edition will be held at the Bombay Exhibition Centre from July 3-5, 2018. The trade show will house products from over 600 brands and manufacturers from 30 countries.It expects a footfall of 30,000 serious trade visitors from over 475 cities and towns across India..
