The 47th Hong Kong Fashion Week for Fall/Winter will run from January 18 to 21, 2016, at the Hong Kong Convention and Exhibition Centre (HKCEC). Organised by the Hong Kong Trade Development Council (HKTDC), the event is expecting about 1,500 exhibitors from 19 countries and regions to showcase their latest fashion designs, collections from international brands, fabrics and accessories.
With this year’s theme being ‘Fashion of Music’, the HKTDC has created a fashion avenue for the fair, which blends different musical genres in ways that complement various styles of fashion and accessories. During the fair, around 30 fashion events, including fashion shows, fashion parades, seminars, forums, and a networking reception are organised to present the latest fashion collections and market intelligence.
This year, companies from Myanmar, Romania, and Uzbekistan join the fair for the first time. The fair features 11 overseas pavilions, including the Chinese mainland, India, Indonesia, and Japan. Multiple zones will be set up to help buyers find sought-after products and providers, including four new zones this year: Women’s Wear, Knitwear, International Fashion Designers’ Showcase, and Fashion Tech, which presents fashion-related high-end technology and apps. Other zones include Emporium De Mode featuring top brands, Fashion Gallery showcasing mid- to high-end fashion, Men in Style, Activewear & Swim Wear, and Denim Arcade.
During the four-day fair, more than 10 fashion, designer and brand collection shows will be organised. The Week also features Hong Kong Brand Management Association, presenting the American diva Taylor Swift’s own brand. Kate Liegey, who is responsible for tailoring Swift’s clothing, will bring the latest Taylor Swift collection on show together with the singer’s single Wildest Dreams from her latest album. The EcoChic Design 2015/16 Grand Final Fashion Show by Redress will be another highlight of the fair.
To provide an effective platform for information exchange among industry leaders, the HKTDC will hold a series of seminars and forums during the Fashion Week, with experts sharing their views and analysing market intelligence. The world-renowned fashion advisory institutions WGSN and Fashion Snoops will also offer forecasts and analyses of the major trends for the 2017 Spring/Summer season. Other plenary seminars include a forum titled “Are Circular Business Models a Viable Solution for the Fashion Industry’s Textile Waste?”, and the seminar “Net-a-Porter: The Game Changer of Online Luxury Fashion”.
www.hktdc.com
