ISPO Shanghai is on in China, upto July 8, 2017. This is a multi-segment sports trade fair. It aims to promote innovative brands, present technological progress, and create new opportunities to establish better communication between the industry and consumers.
The concept for 2017 has three themes: Nature and Elements, Speed and Strength, Urban and Lifestyle, focusing on running and fitness, outdoor, water sports, textile trends and action sports. The theme worlds offer better orientation for visitors and easier communication within theme worlds for exhibitors.
More than 70 per cent of the 572 exhibiting companies come from China. The other 28 per cent of exhibitors come from Europe, the US, and the Asian and Pacific region. Visitors who want to get active at the fair also won’t be disappointed. The Open Demo Day and the Morning Run offer visitors the opportunity to prove how fit they are and test the newest sports products and innovations.
In order to present the entire value chain of the sporting goods industry, the fair will work together with other partners to give trade fair visitors the possibility to learn about recent developments in the production of sporting goods. The partner event focuses on the most recent and innovative production technology in the sporting goods industry.
