Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials—fabrics, leather, technical textiles and composite materials has appointed Burak Susoy as Director, Lectra Turkey and the Middle East.
Fashion and automotive are two important markets for Lectra in Turkey and the Middle East, a region that has major assets despite an uncertain context. Lectra is increasing investment in these countries because it believes in local companies’ potential for success.
Particularly in Turkey, Lectra’s premium positioning aligns with its customers and their expectations. Many of these manufacturers are aiming upmarket, striving to reach a new level of excellence or developing their own brands. Their activity now covers the whole value chain, specifically design and product development. Product lifecycle management solutions, such as Lectra Fashion PLM, fit perfectly within the strategic plans of a growing number of Turkish companies.
Burak Susoy started his career in 1995 at Ricoh’s Turkish distributor. He joined Lectra Turkey as a sales manager in 1999. He was later appointed as country sales director and general manager of Lectra’s Turkish subsidiary. Burak Susoy served as the country manager for Dassault Systèmes in Turkey from 2012 to September 2015.
www.lectra.com
