Two of the must-attend wholesale events by MMGNET Group for the East Coast market, Magic New York and Sourcing at Magic New York will reunite the fashion community at the Javits Center from Sep 22-24, 2024. Offering a premier opportunity to see the latest styles in person, the events also aim to foster connections in the US fashion industry.
Over 300 established and emerging designers across apparel, footwear, accessories, home, gift, and beauty categories will showcase their upcoming collections at Magic New York. Featuring a diverse lineup of top brands, including Tribal, Barefoot Dreams, Katy Perry Collection, FRNCH, and jewelry brand Little Words Project, the event will offer brands, buyers, media, and fashion influencers a first look at the latest trends and collections.
One of the key hightlights of the event will be newcomers to the Magic show floor, such as Vera Bradley, Six Fifty Clothing, and I Love Tyler Madison. Retailers like Revolve, Shopbop, and Bloomingdale’s will also participate in the event to preview the upcoming apparel, accessories, footwear, home, gift, and beauty collections.
Dedicated to supporting emerging brands and boutiques, Magic New York will host educational sessions, including a panel with the creative futures agency Fashion Snoops. This panel will explore retail strategies and trends defining Spring/Summer 2025 in women’s young contemporary fashion.
Running alongside Magic New York, Sourcing at Magic New York will focus on supply chain efficiency, small batch orders, and speed to market. This event offers wholesale brands and retail buyers access to a carefully curated selection of fashion manufacturers, suppliers, service providers, technology, and sustainable solutions. Over 100 exhibitors from more than 14 countries, including Peru, Vietnam, Portugal, Turkey, and Japan, will be represented at the event.
Panel discussions at the event will cover essential topics including sustainability in product development and production processes for entrepreneurs, further emphasising its commitment to shape the future of the fashion industry, notes Andreu David, Vice President, Sourcing at Magic.
