Naia™ from Eastman plans to showcase its newly launched staple fiber Renew at the upcoming Heimtextil 2024.
Made from sustainable wood pulp and certified waste, the Naia™ Renew staple fiber can be easily mixed with other sustainable fibers. The fiber is with made with Eastman’s patented carbon renewal technology that helps break materials into basic building blocks. The technology makes end materials indistinguishable from those made from traditional sources. It helps the company keep waste out of landfills and incinerators while reducing carbon footprints and preserving natural resources.
Eastman plans to make nearly 50 per cent of all its products with Naia™ Renew fiber by 2025. The company also aims to reduce the fiber’s greenhouse gas (GHG) emissions by 40 per cent by 2030. Its molecular recycling technology helps recycle plastic and other waste that would otherwise end up in landfills, says Chad Doub, Global Segment Market Manager, Casual Wear & Home, Eastman.
