Nat Geo unveiled its first Southeast Asian adventure-themed retail store at Pavilion Kuala Lumpur. This retail venture showcases a diverse array of premium outdoor and lifestyle apparel and accessories, seamlessly blending functionality with style for both outdoor excursions and urban exploration.
At the heart of Nat Geo Apparel lies a commitment to bridge the gap between practicality and fashion. Their meticulously curated product lineup boasts everything from Gore-Tex windproof jackets and water-resistant hiking pants to tees, joggers, and athleisure ensembles. Notably, the inclusion of Coolmax technology underscores Nat Geo's dedication to eco-conscious materials, offering wearers a blend of comfort and sustainability.
Complementing its apparel offerings, the store features an assortment of accessories, including backpacks, hats, socks, and luggage, all bearing the hallmark of Nat Geo's rugged aesthetic and commitment to quality.
Joyce Yap, CEO-Retail, Kuala Lumpur Pavilion, remarks, the combination of Malaysia's diverse natural landscapes with the rising popularity of technical clothing will resonate strongly with active urbanites.
In a parallel development, Mandai Wildlife Group ventured into the fashion realm with the launch of its eco-friendly Good Threads capsule collection in Singapore. Good Threads capsule collection launched in Singapore is only available locally for Singapore residents and they can also purchase online at goodthreadsbymandai.sg. This 200-piece ensemble underscores Mandai's commitment to raise awareness about sustainable fashion choices, with innovative features such as detachable tote bags and dual-pocket organisers emphasizing the importance of environmental stewardship.
Both Nat Geo and Mandai Wildlife Group exemplify a shared ethos of environmental consciousness and adventure-driven exploration, offering consumers in Malaysia and beyond the opportunity to make meaningful choices in their fashion and lifestyle pursuits.