US footwear firm Skechers expects FY25 sales to rise to $9.70 billion with sales in Q1,FY25 rising to $2.40 billion.
The brand registered a 12.8 per cent increase in sales during Q4, FY24. This was a result of 18 per cent rise in domestic sales and 9.8 per cent rise in international sales.
The brand’s sales from the wholesale business also increased by 17.5 per cent while its direct-to-consumer sales increased 8.4 per cent during the quarter
Regionally, the brand’s sales in Asia Pacific grew by 3.3 per cent while sales in the Americas increased by 14.2 per cent during the quarter. Sales in Europe, Middle East and Africa expanded by 24.8 per cent, said the Los Angeles-based company.
During the quarter, the company’s revenues increased to $99.3 million as against revenues of $87.2 million in the corresponding quarter last year.
According to Robert Greenberg, CEO, Skechers, the record sales growth achieved by Skechers during the quarter can be attributed to the strong response to the brand’s focus on comfort technology products, and the outstanding contribution of their dedicated team in developing, marketing and managing the strategic allocation of footwear, apparel and accessories worldwide. The brand’s innovative business closely aligns with the needs of consumers of all ages, genders, activities and professions embrace their performance products, he adds.
