Tommy Hilfiger plans to collaborate with the Hong Kong-based company Redress to participate in the leading sustainable design competition, Redress Design Award 2024.
The brand will team up with the first-place winner of the Redress Design Award 2024 on a sustainable retail design project for retail. Besides offering an invaluable learning experience, the project will expand the brand’s knowledge of sustainable fashion. It will educate designers and consumers on accelerating their transition to circular fashion.
The award will be sponsored by the Government of the Hong Kong Special Administrative Region (HKSAR), through Create Hong Kong (CreateHK).
Christina Dean, Founder of Redress, says, circular fashion needs to be accelerated to ensure the industry’s survival without damaging the earth.
Under its ‘Wastes Nothing and Welcomes All’ slogan, PVH Corp.-owned Tommy Hilfiger has introduced several initiatives to make fashion more sustainable and inclusive.