Every year, the clothing industry does away with almost 30 per cent of its produced clothing. This amounts to almost 25 billion garments or the equivalent of almost 30,000 Boeing 747s. This enormous waste contributes to mass destruction of natural habitats and an unending supply of material for our landfills. Now, there is a movement to build up to eliminate this irresponsible manufacturing method. Spearheading this movement is T-shared headed by longtime fashion industry veteran Jeroen van der Heide.

Tshared has launched a new line called Zero Waste T-shirts. This line, not only offers premium clothing, but also redefines how clothing production can eliminate waste. Each zero waste T-shirt that is produced is one of 111 limited products and is uniquely sized for the buyer. The consumer who chooses which design he/she would like, provides his/her measurements and receives the premium customized T-shirt. Additionally, each purchase comes with a detailed description of where and how the materials were sourced and processed, ensuring that consumers have transparency into the manufacturing process. If after five years, one wants to return the Zero

Waste T-shirt, he/she will receive an 11 per cent discount on his/her next purchase.
Not only does Tshared offer high quality clothing to its customers, but it is also a model for the garment industry. Instead of overproducing a large number of garments that the public won’t purchase, manufacturers can maximize profits by only producing desirable outfits.