From 2023, Berlin Fashion Week and Premium will be held simultaneously. From July 7 to 9, 2022, Premium opened its doors to the fashion world with a new format of fashion, business, content and entertainment. As the results of their initiative were perceived successfully, from 2023, Berlin Fashion Week and Premium Modemesse will be held simultaneously.
This means in future the two events will bundle their specialist and consumer-focused formats in January and July respectively and will thus be able to make better use of synergies. Berlin's position as a meeting place for the fashion industry will thus be further strengthened.
The 2022 edition of Berlin Fashion Week will be held from September 5 for six-days. Premium is a unique trade platform for exclusive menswear, womenswear, contemporary fashion, luxury sportswear, designer denim, accessories and promising newcomers presenting designer collections. For the fashion market, Premium is the most important business platform in Europe for women and men. Long-term partnerships are formed here as well as new trends.
The fashion and textile industry is currently undergoing a period of fundamental transition. Technological developments and the strategic implementation of sustainability are showing how a collaborative approach to innovation makes this shift beneficial to all stakeholders. Sustainability, innovation and technology go hand in hand.
