Archroma, a leader in sustainable specialty chemicals, and Browzwear, a pioneer of 3D digital solutions for fashion, have amplified their collaboration. The integration of Archroma’s complete Color Atlas library into Browzwear’s platforms promises a game-changing shift in fashion design.
Designers will now wield a robust palette of 5,760 colors, including 1,440 polyester hues, alongside the existing 4,320 cotton poplin colors. This expansion aims to foster seamless collaboration across the supply chain, ensuring color fidelity from digital conception to production across various fabric types.
Notably, the Color Atlas colors adhere to stringent eco-standards, empowering designers to select dyes and finishes aligned with sustainability objectives. Each color standard is accompanied by precise dyeing recipes and compliance data, supplemented by Archroma’s global technical support.
Lars Villumsen of Browzwear highlights the empowerment of their community through access to the industry's largest color library, facilitating transparent, sustainable, and collaborative workflows.
Chris Hipps of Archroma emphasizes the fusion of Browzwear's digital tools with the expansive Color Atlas, enabling designers to realize their visions while upholding sustainability principles amidst the fashion industry's digital transformation.
