Merging the worlds of sports with everyday style, New York-based lifestyle brand Kith has teamed up with Adidas Football to launch a new collection of apparel, accessories and footwear.
Displaying co-branded logos and reimagined classic designs, the collection comprises a premium leather Stadium Coat adorned with Adidas' iconic stripes and a wraparound belt, and a sophisticated Suit Jacket and Pant crafted from a high-quality wool blend. The collaboration also presents a fresh take on the classic Adidas tracksuit, available in both beige and green with unique knit detailing.
Keith and Adidas add another dimension to their collaboration by partnering with ESPN to create exclusive football jerseys and a Hybrid Trench Coat. The ESPN Jersey is constructed from lightweight polyester and boasts bold color-blocking, italicized Kith Monogram artwork, and triple branding incorporating the logos of Kith, Adidas, and ESPN. Complementing the jersey is the Nappa leather Hybrid Trench Coat, which features striped detailing on the sleeves, a zippered interior, and a vibrant multi-colored satin lining showcasing ESPN branding.
Kith also engaged long-time collaborators Chase and DHL Express to produce additional long-sleeve and short-sleeve jerseys, further expanding the collection's appeal.
The accessory range is comprehensive, offering a wide variety of headwear, scarves, and bags. Caps, bucket hats, and acrylic scarves have been redesigned with unique Kith for Adidas Football branding. Completing the accessory lineup are a stylish leather crossbody bag and a spacious duffle bag, both showcasing the collaborative aesthetic.
The footwear component of the collection features four distinct custom Adidas styles. These include the iconic Predator Mania, embellished with Kith Monogram artwork, a tonal Predator 2002 IC indoor cleat, the leather Koresco National offered in three exclusive colorways, and the sleek Predator Megaride lifestyle sneaker.
The launch of this collection is accompanied by a campaign featuring Brazilian football legend Kaká, a World Cup champion and Ballon d'Or winner. Shot in Kaká's native Brazil, the campaign adds an authentic and global feel to the collaboration between Kith and Adidas Football.
