Luxury fashion house Louis Vuitton has opened dazzling pop-up stores in Los Angeles, immersing Angelenos in the vibrant world of its men's Spring/Summer 2024 collection. Open until mid-March, the Pont Neuf-inspired space shimmers with gold, echoing the iconic Parisian bridge under an LA sun. Street lamps and architectural details transport visitors to the City of Lights, while a checkered floor pays homage to Louis Vuitton's signature Damier pattern.
But the real story lies behind a bookcase. Pull the right volume, and a secret room unveils a kaleidoscope of brightly-colored Speedy bags, the stars of the SS24 collection. This is just the first act. The pop-up offers the full breadth of Louis Vuitton's men's universe, from classic Horizon luggage and Keepalls to rugged backpacks and Soft Trunks, all adorned with bold Damoflage and LV Blason prints.
Shoe enthusiasts can revel in iconic LV Trainers alongside new arrivals like the Palace Slipper and Footprint Low Boot. Belts, hats, jewelry, and sunglasses complete the picture, while limited-edition pieces like a crystal-embellished Speedy 40 and an LV Blason Rolling Truck make unforgettable statements.
From February 8th the pop-up will unveil its second collection, ensuring a fresh wave of Parisian luxury in the heart of Los Angeles.