Despite tough market conditions on the high street Menswear brands and buyers are feeling positive about the spring 19 season, and independents are keeping their budgets in line with last year.
The spring 19 trade show season starts on 12 June at Florence exhibition Pitti Uomo. Menswear sources have told Drapers they are keeping more budget in-season to react to the weather and are generally feeling optimistic about the season ahead.
Debra McCann, owner of The Mercantile in London’s Spitalfields, warned that economic uncertainty and changeable weather had resulted in a high level of unpredictability in the market. Ben Tattersall, sales manager at agency Just Consultancies, stated that despite a challenging year for retail, he expects the mood to be upbeat at trade shows. Likewise, Ravi Grewal, co‐owner of menswear independent Stuarts London hopes to be surprised at the upcoming exhibitions.
On the other hand Hoggett expected the casual appeal of retro sportswear to stay popular for spring 19.
Chandler agreed athleisure and looser styles would stay strong, and men would also become braver in their choice of colour, texture and print.