One of the world’s renowned sports apparel brands, Puma has opened its latest 

store at the City Walk location, one of Dubai’s prime retail destinations.

Spread across 432.75 sq m, the store is Puma’s brand’s fourth retail venture in the UAE this year and will house some of the sports giant’s most sought-after product lines.

The City Walk store will also focus on the‘ Field of Play’ concept, the first of its kind globally for PUMA. It will feature clean, open lines throughout to showcase PUMA’s signature trends and technologies in footwear, apparel, and accessories across performance, lifestyle, team sport, motorsport, basketball and kids categories.

Taner Seyis, General Manager, Puma Middle East, comments, “This expansion is a part of the brand’s strategy to meet local consumers’ demands in prime areas of the city, following its plans to double PUMA’s retail footprint in the Emirates in 2024.”